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How to Maximize Profits Over the Holiday Season


Part One: Planning

Are you thinking about your strategy for the holiday season yet? If not, then you need to! Why? Because the holiday season is the make-or-break period when it comes to promotional gifts.

Companies are often willing to spend quite a bit more $$$$ than usual on gifts for the holiday season, and, if you're smart, capitalizing on that can pay off big. But, how exactly do you do that?

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